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	<title>taxonomysociety.com Blog &#187; taxonomy</title>
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	<description>Musings from the semantic mines</description>
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		<title>The Google Generation</title>
		<link>http://taxonomysociety.com/blog1/2008/07/07/the-google-generation/</link>
		<comments>http://taxonomysociety.com/blog1/2008/07/07/the-google-generation/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 10:40:12 +0000</pubDate>
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				<category><![CDATA[taxonomy]]></category>

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		<description><![CDATA[In 2007  Ian Rowlands was commissioned to research The Behaviour of the Future Researcher by JISC and The British Library.   For the Google Generation (those born after 1993) information retrieval was an integral part of their cognitive development. They learned their alphabet at the computer keyboard, navigated the internet through the Google [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal"><span lang="EN-GB">In 2007  <a href="http://www.ucl.ac.uk/slais/ian-rowlands/">Ian Rowlands </a>was commissioned to research <a href="http://www.publishing.ucl.ac.uk/behaviour.html">The Behaviour of the Future Researcher</a> by JISC and The British Library.   For the Google Generation (those born after 1993) information retrieval was an integral part of their cognitive development. They learned their alphabet at the computer keyboard, navigated the internet through the Google search window and joined social networks at a young age. Surely, their reactions and expectations of the world would be very different from we who grew up trolling volumes of encyclopaedias for our school reports. </span></p>
<p class="MsoNormal"><span lang="EN-GB">At the ISKO UK event on <a href="http://www.iskouk.org/AgendaIR_June2008.htm">Information Retrieval</a> held last week at University College L,ondon,  Ian Rowlands announced the result of his research project.  To a large crowd of librarians, information architects and knowledge managers, he concluded that the <strong>Google Generation was a myth;</strong> that the behaviour of this younger generation was really no different than any other generation that preceded them.  While technologies and tools have changed, our reactions to them and our basic behaviour has not.  Access to an unprecedented amount of information has not intrinsically changed our expectations of the world.</span></p>
<p class="MsoNormal"><span lang="EN-GB">Yet we continue to believe  that books and information have been so dumbed down that anything of value has been sacrificed to deliver the ever popular sound byte.  We believe that when our children use the internet as a research tool they accept any answer for THE answer and never think to validate their references.  We convince ourselves that information that hasn’t been discovered over hours of pouring through card catalogues, micro fiche, and obscure rare book repositories lack depth and authority. </span></p>
<p class="MsoNormal"><span lang="EN-GB">The truth is that information is still the same.  There is the good and the bad, the subjective and reactionary, the obscure and popular.  It is simply our access to it that has changed and that directly affects the professional information or knowledge worker.  Sadly, our days may be numbered.  </span></p>
<h1><span lang="EN-GB" style="font-size: 10pt">This month’s cover story for Wired Magazine, </span><a href="http://www.wired.com/science/discoveries/magazine/16-07/pb_theory"><span style="font-size: 10pt">The End of Theory: The Data Deluge Makes the Scientific Method Obsolete</span></a><span style="font-size: 10pt">, touches on the changes the petabyte generation will have.</span></h1>
<p class="MsoNormal">
<p class="MsoNormal"><span lang="EN-GB">Here, an excerpt from Chris Anderson:</span></p>
<p style="margin-left: 0.5in" class="MsoNormal">“This is a world where massive amounts of data and applied mathematics replace every other tool that might be brought to bear. Out with every theory of human behavior, from linguistics to sociology. Forget taxonomy, ontology, and psychology. Who knows why people do what they do? The point is they do it, and we can track and measure it with unprecedented fidelity. With enough data, the numbers speak for themselves.”</p>
<p class="MsoNormal">The generation, Google or otherwise, shall prevail, as they should do.<span lang="EN-GB" /></p>
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		<title>Taxonomy Tip</title>
		<link>http://taxonomysociety.com/blog1/2008/03/13/taxonomy-tip/</link>
		<comments>http://taxonomysociety.com/blog1/2008/03/13/taxonomy-tip/#comments</comments>
		<pubDate>Thu, 13 Mar 2008 15:46:25 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
				<category><![CDATA[taxonomy]]></category>

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		<description><![CDATA[TAXONOMY TIP: for those who attended the How to Build and Maintain a Successful Metadata and Taxonomy Strategy workshop.

Don’t confuse the taxonomy with cataloging.
This is one of the easiest mistakes to make. As you begin to understand how a taxonomy works, it’s common to try and express everything in a taxonomic structure.
A taxonomy never takes [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal"><span lang="EN-GB">TAXONOMY TIP: for those who attended the How to Build and Maintain a Successful Metadata and Taxonomy Strategy workshop.<br />
</span></p>
<p class="MsoNormal"><span lang="EN-GB">Don’t confuse the taxonomy with cataloging.</span></p>
<p class="MsoNormal"><span lang="EN-GB">This is one of the easiest mistakes to make. As you begin to understand how a taxonomy works, it’s common to try and express everything in a taxonomic structure.</span></p>
<p>A taxonomy never takes the place of cataloging or indexing at the object level. A taxonomy never describes an object, it houses the controlled vocabularies that are <em>used </em>to describe the object.</p>
<p class="MsoNormal"><span lang="EN-GB">Huh?  </span></p>
<p><span lang="EN-GB" style="font-size: 10pt; line-height: 115%">I may use a geographic locations taxonomy to find the term to catalogue a photograph of an old power station in London, but I would not use the geographic taxonomy to describe my photograph.<img alt="DSCN2976.jpg" id="image26" title="DSCN2976.jpg" src="http://taxonomysociety.com/blog1/wp-content/uploads/2008/03/DSCN2976.jpg" /></span></p>
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